This will a series of post discussing on how to drive massive traffic to a new site.
I’m about to show you a strategy where you can do all that to a brand new site, almost instantly after you launch. For me, this resulted in 20,000 visitors, 1000 social shares, 10 backlinks, and over 50 comments. And I did it all with a single article. That’s right… my niche site only had 1 post published on the site.
Now you might look at those numbers, and guess that the post went viral. Well, it didn’t. It wasn’t some lucky viral factor that allowed me to achieve those statistics. It was hard work using a single strategy that’s repeatable in almost any niche.
And I’m going to take you through the entire process step by step.
Let’s get started.
One of the hardest parts of starting a new niche site or blog is building traction.
How do you get the word out and let people know your site exists? Does it really need to take months before you build up a following with hundreds or thousands of daily readers?
How do you let influencers in your niche know about you? If you tell them about your website, will they even care? They probably get emailed dozens of times per day from people asking to share or link to them.
When you start a new site, it can take a couple of months to build content, build links, and start ranking for some keywords that bring you good traffic to your site.
There are a few things you can do to speed up your growth though, and I’m always looking for ways to catalyst new sites into a faster growth curve than normal.
One of those ways is paid traffic you can pump dollars into things like Facebook ads to drive a ton of traffic to your site.
But that costs money, and some experience if you’re going to get a positive Return of Investment (ROI) on your money.
Another method, the one that doesn’t cost any money, but can be even more effective, is to do a roundup post.
What’s a roundup post?
Imagine that you just moved to a new city and opened up a restaurant. For opening day, you go around town inviting residents and neighbors to come to your launch party. You manage to send out 800 invitations and you end up getting 50 people to attend.
Not a bad result, but was it the most effective? Let’s try a different scenario.
Now imagine that instead of going out handing out invitations to residents, you instead decide to get in touch with the biggest businesses in town. You invite them and ask them to invite whoever they know will like to come to the event for some amazing food.
You manage to speak with 25 businesses and end up getting 300 people to attend.
The second way is much more effective!
On top of that, because you’ve made a connection with the big players in town, you’re now on their radar. You can work with them for any future events and they refer to you throughout the year sending more business your way.
A roundup post works the same way it’s an article that’s a collection of answers from a bunch of authorities in your niche.
When you have a new site, nobody knows you. You’re nobody in your niche.
It’s difficult to speak with authorities in your niche. It’s even more difficult to ask them for favors.
But with a roundup post, you’re doing them a favor you’re giving THEM the spotlight.
Here are the basic steps of doing a roundup post:
1. Do keyword research, and find something you would like to rank for.
2. Come up with a good question that fits in with that topic.
3. Make a list of authority figures, contact them and ask them the question.
4. Post all answers into an article, and hit publish.
5. Let the authority figures know the post is live, and ask them to share it with their audience.
A lot of bloggers and niche site owners are doing roundup posts these days. But most of them do it wrong. They get a fraction of the results that they could be getting by doing it the right way.
You have to remember the whole point of doing a roundup post: It’s to get in front of the audiences of these large authorities in your niche. Some of which will have hundreds of thousands of readers… maybe even millions.
So let’s just dive in with step 1 – 3 and I’ll explain things along the way. Read it here: Keyword Research and Backlink from Authorities Website